{"id":3122,"date":"2023-11-19T20:45:27","date_gmt":"2023-11-19T20:45:27","guid":{"rendered":"https:\/\/articlethirteen.com\/?p=3122"},"modified":"2024-08-08T20:51:12","modified_gmt":"2023-11-19T20:45:27","slug":"the-bud-light-dylan-mulvaney-controversy","status":"publish","type":"post","link":"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/","title":{"rendered":"The Bud Light-Dylan Mulvaney: Controversy"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Introduction\" title=\"Introduction\">Introduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Background\" title=\"Background\">Background<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Who_is_Dylan_Mulvaney\" title=\"Who is Dylan Mulvaney?\">Who is Dylan Mulvaney?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#What_is_Bud_Light\" title=\"What is Bud Light?\">What is Bud Light?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Key_Events\" title=\"Key Events\">Key Events<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#The_Promotional_Collaboration\" title=\"The Promotional Collaboration\">The Promotional Collaboration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#The_Conservative_Backlash\" title=\"The Conservative Backlash\">The Conservative Backlash<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#The_Responses\" title=\"The Responses\">The Responses<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Reactions_and_Ramifications\" title=\"Reactions and Ramifications\">Reactions and Ramifications<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Bud_Light\" title=\"For Bud Light\">For Bud Light<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Dylan_Mulvaney\" title=\"For Dylan Mulvaney\">For Dylan Mulvaney<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Trans_Rights\" title=\"For Trans Rights\">For Trans Rights<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Key_Takeaways_and_Analysis\" title=\"Key Takeaways and Analysis\">Key Takeaways and Analysis<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#The_Ideological_Gulf\" title=\"The Ideological Gulf\">The Ideological Gulf<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Brands_Tightrope_Walk\" title=\"Brands\u2019 Tightrope Walk\">Brands\u2019 Tightrope Walk<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Influencers_Double-Edged_Sword\" title=\"Influencers\u2019 Double-Edged Sword\">Influencers\u2019 Double-Edged Sword<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#The_Viciousness_of_Online_Mobs\" title=\"The Viciousness of Online Mobs\">The Viciousness of Online Mobs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Nuance_Over_Noise\" title=\"Nuance Over Noise\">Nuance Over Noise<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Looking_Ahead\" title=\"Looking Ahead\">Looking Ahead<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Corporations\" title=\"For Corporations\">For Corporations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Influencers\" title=\"For Influencers\">For Influencers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#For_Society\" title=\"For Society\">For Society<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/articlethirteen.com\/the-bud-light-dylan-mulvaney-controversy\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Introduction\"><\/span>Introduction<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>In April 2023, a seemingly innocuous personalized Bud Light beer can featuring transgender TikTok star Dylan Mulvaney sparked a firestorm of controversy that rapidly engulfed both parties.&nbsp;<\/strong>This case illustrates the ideological fault lines within American society and the challenges for brands and influencers navigating highly polarized environments. It provides sobering lessons about PR crises, cancel culture, corporate social responsibility, and the power of social media outrage. Examining the background, key events, stakeholder reactions, and aftermath can help us understand the complex dynamics and glean insights for the future. While mistakes are made, there are opportunities for learning, growth, and progress.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Background\"><\/span>Background<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Who_is_Dylan_Mulvaney\"><\/span>Who is Dylan Mulvaney?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Dylan Mulvaney is a 26-year-old transgender activist whose charming and candid TikTok diary series \u201cDays of Girlhood\u201d has garnered over 300 million views and 6 million devoted followers. Documenting her gender transition journey with humor and vulnerability, Mulvaney provides a rare insight into an experience most cisgender people know little about. Her content attracts an impressive range of high-profile collaborations, from Kate Spade to the <a href=\"https:\/\/articlethirteen.com\/white-house-and-justice-dept-discussed-mueller-report-before-release\/\">White House<\/a>. However, her visibility also invites transphobic harassment from reactionary figures. Mulvaney must constantly navigate intense public scrutiny.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_Bud_Light\"><\/span>What is Bud Light?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Bud Light is America\u2019s top-selling beer, owned by Anheuser-Busch InBev. It relies heavily on lighthearted, viral-friendly advertising like the \u201cDilly Dilly\u201d medieval spots. Sponsoring significant sports and entertainment, Bud Light aims for mass appeal. However, it has faced backlash from associations considered sexist, homophobic, or racially insensitive. The brand tries straddling ideological lines but struggles with charges of hypocrisy and tokenism.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Events\"><\/span>Key Events<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Promotional_Collaboration\"><\/span>The Promotional Collaboration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Bud Light sent Mulvaney a personalized can for an Instagram giveaway contest in April. Featuring her name, a rainbow flag, and \u201cBe You,\u201d it was intended as an uncontroversial gesture of support. Mulvaney posted it thanking the brand. But within days, intense criticism erupted.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Conservative_Backlash\"><\/span>The Conservative Backlash<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Seeing the post, outraged conservative groups accused Bud Light of promoting a radical transgender agenda. Urging boycotts, big names like Ted Cruz amplified the backlash. Bud Light sales dropped 25% over subsequent weeks. Critics denounced the brand&#8217;s perceived hypocrisy and opportunism regarding LGBTQ+ communities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Responses\"><\/span>The Responses<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Stung by the ferocity of the backlash, Bud Light issued a statement supporting diversity and donated $1 million to LGBTQ+ nonprofits. But these moves failed to quell criticism from either side. Feeling abandoned and used by the brand, Mulvaney disavowed the promotion in an emotional video that further fueled anger against Bud Light.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Reactions_and_Ramifications\"><\/span>Reactions and Ramifications<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Bud_Light\"><\/span>For Bud Light<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Blasting Bud Light\u2019s \u201cinsincerity,\u201d conservatives continued boycotting. And progressives accused them of tossing Mulvaney under the bus. The brand suffered heavily, with a sales drop worth around $100 million. Seeking to stem the bleeding, Anheuser-Busch InBev put executives on leave and launched a new, controversy-avoidant ad campaign. The crisis proved financially and reputationally disastrous.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Dylan_Mulvaney\"><\/span>For Dylan Mulvaney<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mulvaney faced a savage wave of transphobic harassment and threats, forcing her to hire security. Assaulted in public, she developed PTSD and sued Bud Light for $10 million over negligence and distress. Overnight, a joyful celebration of authenticity became a traumatic nightmare, highlighting the precarity of trans lives. Mulvaney\u2019s case symbolized society\u2019s ugly underbelly.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Trans_Rights\"><\/span>For Trans Rights<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Many saw the attacks as a warning sign of resurgent bigotry and the fraught nature of trans visibility. Some LGBTQ+ advocates criticized corporate attempts at capitalizing on diversity as hollow and counterproductive. Others stressed the need for nuance, arguing knee-jerk polarization hurts more than helps. But all agreed education and empathy are urgently needed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Takeaways_and_Analysis\"><\/span>Key Takeaways and Analysis<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Ideological_Gulf\"><\/span>The Ideological Gulf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This case starkly displays our deep societal rifts regarding gender identity. Supporters of trans rights and visibility clashed furiously with reactionary forces threatened by shifts in traditional gender norms. Behind the controversy lies profound mutual incomprehension and distrust. Bridging this gulf requires openness, goodwill, and compassion from all sides.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Brands_Tightrope_Walk\"><\/span>Brands\u2019 Tightrope Walk<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Brands like Bud Light try to appeal to broad mindsets by selectively integrating social causes into marketing. But this quickly backfires in our hyper-partisan climate. The Mulvaney promotion aimed for mild positivity but stumbled into a political minefield. Companies must tread carefully, consistently embodying their stated values. Performative wokeness without genuine commitment invites cynicism.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Influencers_Double-Edged_Sword\"><\/span>Influencers\u2019 Double-Edged Sword<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>For influencers like Mulvaney, partnerships with major brands provide validation, resources, and huge risks. In this case, Mulvaney\u2019s visibility drew transphobic hatred her way. And she felt exploited and then abandoned by Bud Light. Influencers must safeguard their interests in business deals and prepare for potential cultural backlash.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Viciousness_of_Online_Mobs\"><\/span>The Viciousness of Online Mobs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This case shows how quickly online crowds can turn to cruelty, especially towards marginalized people. Homophobia and transphobia festered under society\u2019s surface and exploded in the reaction to Mulvaney\u2019s post. We <a href=\"https:\/\/articlethirteen.com\/10-extreme-winter-sports-you-must-try\/\">must condemn such prejudice while trying<\/a> to heal rifts through education. No one should face violence for their identity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nuance_Over_Noise\"><\/span>Nuance Over Noise<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Complex dynamics around corporate branding, influencer marketing, and trans acceptance got flattened into simplistic camps. The vitriolic fight helped no one, least of all Mulvaney herself. We must recognize multiple perspectives, avoid knee-jerk reactions, and address root issues with nuance. Lest controversy obscure truth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Looking_Ahead\"><\/span>Looking Ahead<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>What lessons can stakeholders draw from this unfortunate incident?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Corporations\"><\/span>For Corporations<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Indeed, champion causes with conviction, not opportunism. Vet potential promotions carefully. When crises erupt, address tensions responsibly rather than deflecting. Deal well with partners. And invest in dynamics education for marketers and leaders.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Influencers\"><\/span>For Influencers<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Learn warning signs and red lines when partnering with brands. Negotiate contracts that protect one\u2019s interests. Cultivate resilience against backlash. Speak out against unjust treatment. Help fans understand complex systemic issues. Consider using one\u2019s platform to heal divides.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"For_Society\"><\/span>For Society<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Promote openness, critical thinking, and nuance instead of tribalism. Teach gender diversity in schools. Call out bigotry and misinformation while engaging opposing views with empathy. Improve protections and support for marginalized groups. Companies and influencers are ultimately accountable to the communities they serve.<\/p>\n\n\n\n<p>While the Bud Light-Mulvaney controversy unveiled troubling realities, it can also catalyze progress. We can build a more just, inclusive society even amid polarization with care, courage, and compassion. But it requires collective will and work. The first step is opening our minds and hearts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>The fallout between Bud Light and trans influencer Dylan Mulvaney provides sobering lessons about ideological rifts, marketing stunts gone wrong, online mob behavior, and the struggles of trans individuals in the public eye.<\/strong>&nbsp;While this case&#8217;s viciousness and complexity defy easy answers, reflection and engagement can foster gradual change. With openness and empathy, companies, influencers, and society as a whole can navigate diversity and controversy in more constructive ways. Campouts need not divide or dehumanize if we use this story as inspiration for growth. Therein lies the seed of redemption.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction In April 2023, a seemingly innocuous personalized Bud Light beer can featuring transgender TikTok star Dylan Mulvaney sparked a firestorm of controversy that rapidly engulfed both parties.&nbsp;This case illustrates the ideological fault lines within&#8230;<\/p>\n","protected":false},"author":8,"featured_media":3125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[173],"tags":[239],"class_list":{"0":"post-3122","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-stories","8":"tag-bud-light-dylan-mulvaney"},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/posts\/3122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/comments?post=3122"}],"version-history":[{"count":2,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/posts\/3122\/revisions"}],"predecessor-version":[{"id":3126,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/posts\/3122\/revisions\/3126"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/media\/3125"}],"wp:attachment":[{"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/media?parent=3122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/categories?post=3122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/articlethirteen.com\/wp-json\/wp\/v2\/tags?post=3122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}